research



Current Historic Trail Leaflets:










All of the leaflets are well designed and fit the style a historic trail would present but they all look the same, they all have the same colours, similar layouts and similar fonts used. I want to try and design something which still fits in with the historic trail persona but is a more visually stimulating and stands out over these boring leaflets. 

I want to try and bring more photography into the leaflet as i feel the trail in which the leaflet is for is such a beautiful place that no illustration could really do it justice. For this i will walk some of the trail myself and take photos as i do, these photos i will then edit and include in the leaflet. Also using photographs brings a sense of maturity which i think this trail needs, i wouldn't want to try and illustrate the leaflet and end up with it damaging the character in which a historic trail has. 

Below are inspirations i have found from other leaflets which shows the design style direction i want to go in.










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